Is There a Difference Between Old Napster & YouTube?

date 17 Feb 2012 | category SEO Optimized

It was 1999 and the world of sharing music changed forever when Napster came into the scene and we all suddenly had FREE MUSIC! Napster was the first ‘peer-to-peer’ distribution program online to share media from mp3s to videos. When you think of Napster now, one person and one band comes to mind.

A Cornucopia Full of Local Search O-Pack Advice

date 17 Feb 2012 | category SEO Optimized

Yes. Not only did I tie in the word cornucopia into a local search post, but I managed to spell it correctly as well. Now lets get down to the nitty griddy.

Four Seasons Hotel Hit With Sexual Harassment Suit

date 16 Feb 2012 | category Landmark Hotels

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Nissenbaum Raises Bar at Peninsula Beverly Hills

date 16 Feb 2012 | category Landmark Hotels

Near the corner of Santa Monica and Wilshire Boulevards, banners attached to lampposts encourage people to Celebrate 90210. The prestigious postal code is sufficient to identify the classy, cultured community of Beverly Hills to visitors from around the world.

Seven Advanced Questions About Quality Score Answered

date 15 Feb 2012 | category SEO Optimized

If you’ve been advertising with Google AdWords for a little while, you probably have a handle on the basics of Quality Score: what it is, what it does, how it’s calculated, and how it affects your campaign performance and costs. If you don’t fully understand the fundamentals of Quality Score, there are plenty of beginner resources out there for you

Chomp Taking a Bite Out of iPhone App Search Competition

date 15 Feb 2012 | category SEO Optimized

I am not an iPhone user but I know the look of app-finding frustration. I have seen it many times on the faces of my friends as they browse through the plethora of choices in the iTunes apps store. Now there is one app that will change all of that for all iPhone users – meet Chomp

Lodging Hospitality Digital Edition Subscription Form

date 14 Feb 2012 | category Landmark Hotels

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Google and Bing Grew in December Search Share

date 14 Feb 2012 | category SEO Optimized

Back in December, we gave a report on how the search engines did in November. November, of course, has a special significance because of its association with holiday shopping — and, most of note, Black Friday and Cyber Monday. However, December is just as important for seeing that picture, and the figures for the two months are surprisingly different.

How Google’s Panda / Farmer Algorithm Could Affect Email Marketing

date 13 Feb 2012 | category SEO Optimized

Google’s Panda / Farmer algorithm modification did more to shake up the established world of SERPs than any other update since the Big G was a junior-sized ankle biter cowering in the shadow of AltaVista. That may be no news to any SEO specialist, but its possibly unforeseen impact on email marketing could change that medium as profoundly as the …

Searchfest Recap: My Favorite Takeaways

date 13 Feb 2012 | category SEO Optimized

On Wednesday, the 5th annual search marketing conference, Searchfest took place in my humble town of Portland Oregon. This is always a great conference with amazing speakers and really smart people asking really smart questions. I attended the advanced track sessions and thought I’d share my favorite takeaways from the day.